Creating value in the current economic downturn

I’m’ actually happy we are in a economic downturn. For years now accountants are running companies.

In MBA courses there is a big chunk of reading and interpreting the numbers. Change a few modifiers and get a instant result.

They forget the most important part of doing business: the customer. They trim quality, customer service and all the other things customers really care about.

Take banks for example for years they are pushing you to do your banking on-line. This way they can cut down on employees. The only face to face contact you will have with your bank is a sales rep who tries you to sell a complicated investment product that they don’t even fully understand.

Well shame on those banks. shame on alle the board of directors who approved to the fact the CFO is actually running the company. Lets focus on the only thing that really counts in business: Creating value for the customer.

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